"Imagine waking up every morning excited to tackle your tasks, motivated not by obligation, but by the thrill of achievement, progress, and even friendly competition. Now, what if I told you that this level of engagement isn’t just for gamers—but for employees, partners, and entire supply chains? Welcome to the world of gamification, where we transform routine processes into dynamic experiences that drive performance, innovation, and loyalty. Today, we’re not just talking about work; we’re redefining how work feels…

Welcome to our interactive session designed to explore the transformative power of digital printing for Consumer-Packaged Goods (CPG) brands. We will dive into a gamified experience that will help us understand, see, touch and feel the key value creation drivers of digital printing capabilities. Through engaging challenges and scenarios, we will discover how digital printing can revolutionize packaging, enhance brand engagement, and ultimately drive profitable growth in the business. Get ready to immerse yourself in the world of customizable, agile, and innovative printing solutions while having tons of fun!

After participating in this session, you will:

1. Learn the business language of brands supply chain decision makers.

2. Learn to quantify the key business drivers of digital print within the Supply Chain, Marketing, Sales & CEO agendas of your brand customers.

3. Experience the full vision of the value chain of your customers and how your solutions with HP digital printing can deliver measurable results for your brands customers.

As there are only 45 places available during Dscoop Edge Long Beach, we highly recommend you book in advance as availability will be on a first serve, first come basis … be one of the first to register and participate in this innovative learning experience!

Hosts of the Experience:

Fernando Hernandez (CEO & Founder Clarity Consulting) & Jose Gorbea (Global Head of Brands Innovation, HP Industrial Graphics)

When and where?

• Wednesday 14 May from 3:15pm - 4:45pm in the Solutions Showcase
• Thursday 15 May from 11:15am - 12:45pm in the Solutions Showcase
• Friday 16 May from 2:30pm - 4:00pm in the Solutions Showcase

How to register?

1. Already registered for Edge Long Beach? Then click here to modify your registration and select one of the Brands Digital Factory Gamification Experience in the 'Session Pre-Registration' tab in the registration form
2. Not yet registered? Then click here to register for Edge Long Beach and select one of the Brands Digital Factory Gamification Experience in the 'Session Pre-Registration' tab in the registration form