Selection of Sessions and Topics

Education is your growth engine. In a market that shifts fast, you need clear insight and practical skills to stay ahead. Education with impact is central to the program, with peer-led sessions on strategy, leadership, sales, marketing, operations and innovation. You will hear directly from HP Industrial Print users sharing lessons learned and proven practices. And this is just part of the agenda, with more sessions and speakers to be announced.

Emerging Trends & 2030 Projections
The print industry is evolving at an accelerating pace, driven by advancing printing technologies, automation, sustainability demands, and explosive ecommerce growth. This session examines how these changes are unfolding in real time. What's changed in the past year? How are new printing technologies reshaping production capabilities? Which market shifts are happening faster than expected? Our expert panel will share the latest data, technology projections, and real-world examples of successful adaptation. Whether you're evaluating new technologies or transforming your business model, you'll leave with a clearer picture of where print is heading and how to position for success.

Optimizing Processes With Autonomous Robots: What’s New in 2026
This session examines what's new in robotics and what to consider before investing: how AI is transforming robotic automation, critical pre-investment factors like ROI and facility readiness, and what early adopters have achieved with their robotic deployments and where they've struggled. Following a brief industry update, print leaders will discuss their robotic implementations, share measurable outcomes, and address the practical realities of planning for and deploying robots in manufacturing environments. What's different from a year ago? What actually works? What unexpected challenges have surfaced? We'll have a frank conversation about the current state and future direction of robotic automation in print manufacturing.

How to Get Started & Grow in Ecommerce
Thinking about launching or expanding your ecommerce capabilities? This session walks through the essential building blocks of a successful ecommerce operation, from getting started to scaling sustainably. We'll cover the systems, processes, and partnerships that matter most: order and product management, logistics and fulfillment, quality control, sustainability considerations, merchant of record decisions, platform integrations, and how to effectively work with brands. Whether you're just exploring ecommerce or looking to take your current operation to the next level, you'll leave with a practical roadmap and insights from leaders who've navigated this journey successfully.

The Art of Profitable Commercial Print
This session focuses on where commercial print can grow profitably today. You will learn how market demand is shifting, what segments are out-performing, and how smart printers are retooling offerings to protect margins.
You will discover the drivers reshaping commercial print, including digital adoption, customer expectations, and strategic investment choices.  You walk away with simple, clear growth levers to apply in your business and a refreshed view on turning change into profit.

Growth Plays in Labels and Packaging
Demand is shifting. Brands want shorter runs, faster turnaround, and more versions. Regulation is tightening. Sustainability is no longer optional. This session shows you where the real growth is. Flexible packaging. Smart labels. Sustainable materials. Value-added finishing. Automation that protects margin. You will see how leading converters move from price pressure to value creation. What to invest in. What to stop doing. And how to position your business for profitable growth.

High Speed Labels, End to End Control.
High-speed label presses unlock new capacity. But speed alone does not guarantee results. In this panel session, industry leaders share what really happens after you increase print speed and volume. Where do bottlenecks appear first. How do you secure materials on time. How do you prevent file processing from slowing production. How do you align finishing with higher output. Panelists will discuss practical lessons from the field. What worked. What failed. What they changed in workflow, data preparation, and total production flow to keep up with demand. You gain a clear view of how to manage the full production ecosystem and turn high speed capability into stable, profitable growth.

Young Talent Perspectives
What do the next generation of printing professionals want for themselves, from their employers and for their careers and what do print businesses want from them? Join in an engaging conversation with students from Dscoop’s Academia program to hear what they’re looking for and how businesses can create a productive, inviting environment.

The Price Perception Problem: How to Sell Value, Not Discounts
If customers keep asking for discounts, it’s not a pricing problem; it’s a positioning problem you have. In this session, I’ll show you how to confidently communicate value, so clients see you as a partner, not a commodity. We’ll look at how to reframe price conversations, how to handle objections, and how to make buyers feel that working with you is worth paying more for. This is the same practical approach I teach print companies who’ve raised prices, grown margins, and strengthened client relationships without losing business. If you’re tired of “can you do it cheaper,” this session will help you shift the conversation and take back control of your margins.
You will learn how to build confidence in your pricing and the value you deliver. You will get proven scripts and real examples to handle price objections with clarity and control. You will also see how to position your expertise early in the sales process, so the conversation is about value before the quote ever comes up.